Steve Madden Ltd (SHOO +$0.05 or +0.13% to $39.61) ended today's session -3.3% of its 5/03/10 all-time high, now working on the right side of a 15-week cup shaped base without a handle. A proper "handle" forms over a minimum of 1 week and includes a pullback in the 10-12% range. This high-ranked Apparel - Shoes firm was featured in today's mid-day report (read here) and it was color coded yellow with the pivot point cited based on its 52-week high plus ten cents.  Sales revenues have shown impressive sequential acceleration and it has shown strong earnings. 

As noted in the 7/30/10 mid-day report - "It has the look of a big base-on-base type pattern now with prior resistance near $40. Recent quarters showed accelerating sales revenues and earnings increases since last noted in the 4/30/10 mid-day report. The high-ranked Apparel firm's quarterly earnings increases have been well above the +25% guideline, satisfying the C criteria. Its annual earnings history (A criteria) since FY '07 has been good."